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Enrico Garino
Enrico Garino
Chief Marketing Officer and Head of Robotics  

I have a dual leadership role, combining strategic marketing with technological expertise. As Chief Marketing Officer, I am responsible for driving global brand positioning, communications and go-to-market strategies. As Head of Robotics, I lead the development and integration of robotic solutions within our product offering, ensuring that innovation aligns with customer needs and market trends.
Background

I’ve built my career at the intersection of technology and market strategy, with over 18 years of experience across marketing, business development, finance, and operations. My cross-functional path has given me a deep understanding of how to turn complexity into actionable, value-driven solutions. Today, as Chief Marketing Officer and Head of Robotics at Prima Power, I lead strategic initiatives that integrate advanced automation with customer-centric innovation, transforming both how we work and what we deliver.

Vision for the sector

The sheet metal industry is undergoing a fundamental transformation, where the core challenge is intelligent integration. Staying competitive means evolving beyond traditional models to build flexible, scalable, and data-driven ecosystems that can adapt instantly to market dynamics. This is the future I’m focused on shaping.

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